“User- experience” is one of the common web design terms that gets replaced by the term “user interface” as if two are the same but they are not. User experience is a broad discipline.
If anybody knows what to do exactly with the UX, he will definitely able to create the best design in the world. You can improve the usability of your website if you know a little about UX strategy. In this blog, we will highlight some crucial UX rules to create excellent experiences for people.
1. Never Confuse with UI & UX
“User Interface is a part of User Experience”
Swap UX with UI, as if the two are the same, is a common mistake among many designers. It is important that every designer should know the difference between two disciplines.
User Interface – The visual elements of a website or a hardware device that determines how a user interacts with an application or a website
User Experience – The emotions the interface evokes during that interaction.
2. Know Your Audience
If you plan to design a website, you must have an idea of what your audience actually wants and needs.
What you need to know about your user:-
- What people do/What problems they face?
- What people need?
- What people want?
- Can people use a certain product?
3. UX is not Just “Website Experience”
Web design is only a small portion of UX. Everything starting from the visual details, the product you use and the places you visit have UX written all over it. Being a web designer, you must expand your knowledge and helps you see projects from a user perspective. How it could be simple to navigate website smoothly for user.
4. Keep Things Simple And Consistent
Website Navigation elements are essential parts of a web design. They carry out vital functions for the users and maintain an emotional harmony in UX. However, adding unnecessary website page elements obviously not good for your website and the user as well. Your users shouldn’t need to read instructions to understand how to navigate through page elements.
In the context of UX, simplicity means that’s it’s easy to understand and interact with website elements. An experience interface designer make things clear and subtly guide user from where they are to where they need to go.
5. Represent Brand Identity through UX
A Good UX design reflects brand identity. So it is important that you don’t get distracted and stick true to the client’s goals. This can be done by adding detail investment that a brand has done to become successful and some picture of product or services.
As a web designer, you must take every element, aspect and approach into the equation. Your target is to produce a design that includes the right mix of functionality and features that not only make the user’s experience a treat but also delivers a fulfilling UX. Through these 5 rules you create the ideal web design that caters usability from user point of view as well as client side.
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